Zurich is a strong company that has been around for more than 140 years. We’ve learned a thing or two about what it takes to thrive at the heart of a competitive global industry. This hard-earned knowledge and experience are an integral part of who we are.
The insurance industry is changing in some exciting ways, and so are we. Our customers have different needs and expectations based on their experiences with other changing sectors. Our competitors are taking on new shapes, and our role as risk experts is being expanded by the digital revolution which is rewriting the rulebook for many elements of our business.
To get prepared for these very different needs and expectations, we need to forge ahead with our strategy that is rooted in customer focus, simplification and innovation. But we also need to go deeper. If we are going to have clarity on what we offer to our customers in a digital age, we need to have clarity on why we are relevant to them and how we deliver that relevance.
Our purpose and values statements are a new and simplified approach to articulating why we are relevant and how we deliver that relevance, no matter where these transformational forces take us. These statements align with our customer-focused strategy, and provide a “north star” to understanding how we can thrive in this era of change.
To protect you.
To inspire confidence.
To help you reach your full potential.
Though simple, these three statements go beyond what it is we do for our customers and embrace the more fundamental impact we have on people’s lives. They capture the core essence of what we provide, enabling people, business and communities to face a world of risk with confidence. When looking at how we deliver against our purpose we focus on three core values:
We embrace new ideas to exceed customers’ expectations.
We are one team and value the diversity and potential of every individual.
We deliver on our promises and stand up for what is right.
Everything we do is guided by this clear set of values. These are further expressed in Our Strategy and our Code of Conduct. Put simply, our priorities are to act with the highest standards of integrity, while putting our customers at the heart of all we do. And it means we emphasize cohesion; serving every commercial and retail customer in a personal, effective and uniquely Zurich way.