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Senior Marketing Communications Specialist


We are currently looking for a Senior Marketing Communications Specialist to join the Zurich Direct Markets Marketing team and support our North America offices as we continue to grow our footprint. Zurich Direct Markets is a leading provider of property and casualty and finance and insurance products to franchised auto and powersports dealerships, as well as non-auto warranties such as home, electronics, and appliance warranties.


As a Senior Marketing Communications Specialist you will support the development and execution of targeted marketing activities related to the success of our Direct Markets division.

The ideal candidate is well rounded in many aspects of marketing, with a passion for supporting sales efforts related to the F&I and P&C growth initiatives within the Automotive industry. This experienced marketing professional will leverage marketing knowledge to develop and execute creative solutions for the dealership space. They must also be capable of creating thought leadership content, point-of-sale/promotional materials, utilizing social media, email marketing and testing, and partnering with internal and external stakeholders.


This Senior Marketing Communications Specialist will collaborate with cross functional teams to execute on a wide variety of marketing initiatives including:

  • Developing and maintaining content for internal newsletters, customer magazine, emails, and social media
  • Supporting updates and creation of web content and pages
  • Supporting external customers with point-of-sale material and customized marketing collateral
  • Ensuring marketing initiatives are on strategy, on time and within budget parameters
  • Collaborate with leadership team to identify opportunities to improve campaign performance

Basic Qualifications: 

  • Bachelor’s degree and 5 years’ experience in Marketing and Communications
  • 5 or more years of experience developing marketing strategies and executing on marketing campaigns
  • Proven copywriting skills

Preferred Qualifications: 

  • Experience supporting digital marketing, email deployment and management with hands-on experience using a marketing automation platform (e.g., Salesforce, Kapost, etc.)
  • Proficient in Microsoft Office
  • Excellent organization and writing skills
  • Knowledge of basic business marketing metrics, including measuring and reporting email engagement and A/B test results
  • Experience with digital marketing campaign development

As a condition of employment at Zurich, employees must adhere to any COVID-related health and safety protocols in place at that time (


A future with Zurich. What can go right when you apply at Zurich?


Now is the time to move forward and make a difference. At Zurich, we want you to share your unique perspectives, experiences and ideas so we can grow and drive sustainable change together. As part of a leading global organization, Zurich North America has over 150 years of experience managing risk and supporting resilience. Today, Zurich North America is a leading provider of commercial property-casualty insurance solutions and a wide range of risk management products and services for businesses and individuals. We serve more than 25 industries, from agriculture to technology, and we insure 90% of the Fortune 500®. Our growth strategy is not limited to our business. As an employer, we strive to provide ongoing career development opportunities, and we foster an environment where voices are diverse, behaviors are inclusive, actions drive equity, and our people feel a sense of belonging. Be a part of the next evolution of the insurance industry. Join us in building a brighter future for our colleagues, our customers and the communities we serve. Zurich maintains a comprehensive employee benefits package for employees as well as eligible dependents and competitive compensation. Please click here to learn more.


As a global company, Zurich recognizes the diversity of our workforce as an asset. We recruit talented people from a variety of backgrounds with unique perspectives that are truly welcome here. Taken together, diversity and inclusion bring us closer to our common goal: exceeding our customers’ expectations. Zurich does not discriminate on the basis of age, race, ethnicity, color, religion, sex, sexual orientation, gender expression, national origin, disability, protected veteran status or any other legally protected status. EOE disability/vet 


Zurich does not accept unsolicited resumes from search firms or employment agencies. Any unsolicited resume will become the property of Zurich American Insurance. If you are a preferred vendor, please use our Recruiting Agency Portal for resume submission. 


Location(s): AM - Omaha
Remote Working: No
Schedule: Full Time
Employment Sponsorship Offered: No
Linkedin Recruiter Tag: #LI-LB1 #LI-ASSOCIATE 



Nearest Major Market: Omaha
Nearest Secondary Market: Council Bluffs

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